
The scent of white sage is unmistakable—herbal, clear, and cleansing. But what exactly is behind this popular incense? How does white sage work, how do you use it correctly, and what should you look for when buying it? Here you'll find all the answers you need to get started with incense burning.
Table of contents
White sage (Salvia apiana) originates from the Southwestern United States and was traditionally used in rituals by indigenous peoples such as the Chumash and Navajo. They believed that its smoke could dispel negative energies and energetically cleanse spaces.
Today, white sage is also popular in Europe – especially when it comes to rituals, mindfulness, or energetic clearing in everyday life.
Burning white sage produces an aromatic smoke that is said to have many positive properties:
Energetic cleansing: The smoke is said to dissolve stressful energies and neutralize spaces. It's especially popular after moves, arguments, or illness.
Concentration aid & relaxation: Many people also use sage before meditation or to unwind after a long day.
Antibacterial effect: Studies show that sage smoke can actually have germicidal properties – a nice side effect for the indoor climate.
Must-Have White Sage Products